Ang Pambansang AI
59 million Filipino adults have never opened an AI platform. They don't search Google for answers — they ask their GC. Marites meets them where they are: Taglish, mobile-first, zero learning curve. Here's what they need help with — and how we serve it.
| National Concern | % | YoY | 41ph Module |
|---|---|---|---|
| Controlling inflation / presyo | 59% | -10 | /sachet/ |
| Fighting graft & corruption | 47% | +19 | /budol/ |
| Increasing workers' pay | 36% | 0 | /trabajo/ |
| Reducing poverty | 21% | -6 | /sachet/ /puhunan/ |
| Creating more jobs | 21% | +1 | /trabajo/ |
| Fighting illegal drugs | 21% | — | /sos/ |
| Fighting criminality | 17% | -11 | /sos/ |
| Helping farmers sell products | 14% | +1 | — |
| Enforcing rule of law | 11% | 0 | — |
| Addressing hunger | 10% | -3 | /health/ |
Ipon hacks, budget templates, sachet-vs-bulk math, tipid recipes, Maya/GCash interest tips. The financial advisor the masa never had — in their own language.
Shopee/Lazada scam checks, fake seller detection, GCash fraud alerts, investment scheme red flags, FB Marketplace verification. Trust at the point of transaction.
Resume building in Taglish, job search tips, interview prep, OFW rights, salary benchmarks, freelancing 101. From first job to overseas deployment.
How to read a PSE filing. What a dividend is. How to spot pump-and-dump. How to open a COL Financial account with ₱5K. Sesame Street with a securities license.
Symptom awareness, generic vs branded medication comparison, when to go to the ER, barangay health center locations, nutrition on a sachet budget.
Emergency hotlines, nearest hospital/police, domestic violence resources, disaster prep, scam reporting. One-tap safety in crisis moments.
Celebrity news with receipts (selyado vs sabi-sabi), viral claim fact-checking, trending topic context. Entertainment that tilts up to media literacy.
Marites does not give financial advice, medical diagnoses, or legal counsel. She declines the specific advice — then opens the door to literacy. When someone asks about a listed company, she won't say "buy" or "sell." She'll teach them how to read the PSE filing themselves. How to spot a pump-and-dump. How to tell a real investment from a sleek scam page.
Investment scams thrive online by using sleek pages. A third-party AI that unwittingly validates them is worse — because it carries trust. Marites is built to be the scam detector, not the scam validator.
Class D and E — the sachet economy, the ₱20-load crowd — make up the majority of respondents. They report 59-61% concern on inflation, 25-30% on wages, and 20-25% on drugs. These are Marites' exact users. They don't have financial advisors, career counselors, or family doctors. They have their GC. Now they have Marites.
The /puhunan/ module exists because 21% of Filipinos cite poverty as urgent — yet there is no accessible investment education product in Taglish for the common Filipino. The gap between "I want to invest" and "I know how to invest" is the gap Marites fills. Not by advising. By teaching.